Skip to content
NE Fine Jewellery

Fine Jewellery · Ritzy Mall, Sheikh Zayed

A new house, built on an old name.

Every Piece by Weight

Visit us at the showroom, or start the conversation on WhatsApp.

Visit us in Sheikh ZayedMessage us on WhatsApp
NE Fine Jewellery

Behind NE

An old name. A new house.

At NE Fine Jewellery, we believe the true jewel is born from the meeting of two eras. The Nasser family brings the heritage of 30 years of experience and trust in the Egyptian gold market. Ezzo brings the vision and ambition of a new generation that turns technology into art.

We are not a startup pretending to be old. We are a heritage business written in the language of what comes next.

Our Promise

What we owe you.

Six commitments shape every piece, every conversation, every receipt. They are the contract between NE and you.

  • Transparent, weight-based pricing.

    Every price broken down before you decide: gold value at today's market rate, workmanship, and stones. Nothing hidden, nothing added.

  • Karat verified. Accountable for life.

    Egyptian assay mark on every piece. NE certificate in your name. Sizing, repair, or appraisal — accountable for as long as the piece exists.

  • Your gold value, always honored.

    Buy back, return, or exchange — at any time. The gold value comes back to you at the day's highest gold rate. You never lose value.

  • Real pieces. Real photographs.

    Every piece on our catalog is real and in our hands. The photograph is of the actual piece — same weight, same karat, same finish as what you'll receive.

  • Cash on handover. Sharia-compliant.

    Settlement is immediate, in cash, at the moment of physical handover. The price you agreed is the price you pay.

  • Your trust. Your happiness.

    Two things we work for, in everything we do — your trust at the start, your happiness at the end.

The Lookbook

Real pieces, coming soon.

Our first photoshoot is in progress. We do not show stock images or renders — only the actual pieces in our hands. The lookbook will go live here when the photographs are ready.

Until then, follow us onInstagramTikTok

  • 01 / 06 · Photoshoot pending
  • 02 / 06 · Photoshoot pending
  • 03 / 06 · Photoshoot pending
  • 04 / 06 · Photoshoot pending
  • 05 / 06 · Photoshoot pending
  • 06 / 06 · Photoshoot pending

Two front doors

Visit us, or start on WhatsApp.

Both are real. Walk in to the showroom in Ritzy Mall, or send a message and we will respond personally — usually within minutes during business hours. Either way, the same people, the same prices, the same pieces.

Visit the showroom

Ritzy Mall

  • Ground Floor, Unit G3 · Sheikh Zayed, Egypt
  • Daily 11:00 – 22:00
Get directions